New Delhi: The Women's Premier League (WPL) will begin in Mumbai from March 4. Prior to this unique event, the Tata group acquired the title rights of the Women's Premier League. BCCI Secretary Jay Shah confirmed this by tweeting. Shah tweeted, “I am delighted to announce #TataGroup as the title sponsor of the inaugural #WPL. With their support, we are confident that we can take women's cricket to the next level."
Rights acquired for 5 years
While the quantum of money involved in the deal has not been revealed, a BCCI source told PTI that Tata has acquired the rights for five years. Last year, Tata replaced Vivo as the title sponsor of the Indian Premier League. The first edition of WPL will be played at two venues Brabourne Stadium and DY Patil Stadium in Mumbai.
I am delighted to announce the #TataGroup as the title sponsor of the inaugural #WPL, With their support, we're confident that we can take women's cricket to the next level. @BCCI @BCCIWomen @wplt20 pic.twitter.com/L05vXeDx1j
— Jay Shah (@JayShah) February 21, 2023
Rs 951 crore was received from IPL rights
BCCI got Rs 951 crore from the sale of media rights of IPL tournament and five teams were sold for Rs 4700 crore. IPL had also become the second biggest sports league in the world. Money rained heavily in the Women's Premier League auction. In the auction held earlier this month, Indian opener Smriti Mandhana was the costliest buy for Rs 3.4 crore.